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The design and shape of cordless power tools makes then fit into areas where corded power tools will not. In many cases, this leads to a sacrifice of turning strength from the motor. Dewalt power tools makes larger voltage cordless power tools to deliver more power for your job. Dewalt cordless power tools are the ones most often selected by professionals. Their dependability and ability to perform heavier work than most of the other lines of cordless tools is the reason for this. When doing repetitive work like hanging sheet rock, drill bits for driving the screws holding the sheet rock in place, tend to wear out and need replacement often. The quick-change heads of Dewalt power tools make this an easy task to accomplish with minimum slowing of the work being performed. Dewalt power tools offers a nice line of cordless screwdrivers and variable speed drills. The power ratings range from 7.2-volt motors up to 24-volt motors delivering the type of power you need. A variable speed drill is used to make a variety of different size holes from very tiny ones used to enable nails and screws to be driven without splitting the wood to large ones used for installing door knob assemblies. When using a variable speed drill, start your drilling slowly to allow the bit time enough to get firmly seated in the hole. This will lessen the chance of the bit jumping when higher speeds are applied which might cause you to drill something you did not want to have drilled. Dewalt power tools offer a full range of both corded and cordless tools. Their durability and easy ability to change accessories makes them highly desired for professionals. Dewalt power tools deliver in work conditions where other power tools fail. The only drawback I can see to this magnificent line of cordless tools is their weight. Having larger voltages to deliver more power means larger battery packs and larger motors as well. If you have to use one of these heavy cordless power tools all day, you will feel like you have done an intensive workout. Because this is a superior product, you can expect to pay a superior price for it as well. While you will see sales for the combo packs available in store ads, you may notice that these are the lighter weight tools. They will perform the work desired in most situation, but for the really heavy duty applications the heavy duty power tools will command a heavy duty price tag. Brandon Milford is the Director of Marketing for Broadwick Corporation, makers of IntelliContact Pro (http://www.intellicontact.com ) brandon@broadwick.com 1fa0 Increasing Your Web Site's Visibility Through Improved Positioning By Brandon Milford One of the greatest challenges facing website owners is marketing their website. Many believe that they need deep pockets in order set their site apart from the rest, but that is not the case. If you are willing to work hard at it, marketing on the web can garner great results at a minimal cost. Writing Articles Viral marketing is a very powerful tool if you can capitalize on it. Writing articles is a great way to encourage people to pass your information on to the next person. By writing articles and including your information, along with a link to your website in the byline, you are building rapport with the reader (IE: showing your knowledge of the topic(s) in which you are writing) and also providing a way for the reader to easily click over to your website. If someone enjoys your articles they will forward them to others they know and/or include them as content in their e-newsletter or website. Website owners and e-newsletter publishers are always looking for content and by writing a number of credible articles they will certainly use these within their online publications. You can also submit your articles to websites such as Article City who will offer them to others who are need of content. Search Engines Search engines are a wonderful way to drive targeted visitors to your website, however most find it too difficult to achieve high rankings. There are two approaches to Search Engine Optimization: on-site and off-site optimization. On-site optimization, as the name implies, involves changing your current site. Examples include: inserting the keywords within the title portion of your website, changing the page links to directly relate to the keyword/key-phrases that you are optimizing (IE: if you are optimizing the key-phrase golden lamps, changing the page name from “xyzcompany.com/lamps.html” to “xyzcompany.com/golden-lamps.html”), increasing keyword density on your website (the percentage of times that a keyword appears on your page), and including the keywords in the meta-tags and alt-tags. Off-site optimization has two main elements: your domain name and incoming links. If starting from the beginning, research has shown that choosing a domain name that contains your main keywords separated by hyphens can improve positions. If your current site's domain name is not keyword-rich, you may choose to build an “informational website” that is optimized to rank well for your targeted, most competitive terms. Building links, either for the informational web site or your current site has been shown to have a strong direct correlation to improved search engine rankings. The greater quantity and quality of links that you have to your web site the better. Ideally, links coming to your site from other web sites will have your targeted keywords in the anchor text, that is, the text that is underlined and clicked to get to your site. Let's re-cap On-site and Off-site optimization and then I will go into more detail that should help you properly develop an “info-site”. On-site Optimization ·Include the keywords within the title portion of each page (IE: in the upper left most corner of the browser window) ·Change the page links. More descriptive page links that include the specific keyword/key-phrase that you are optimizing for with hyphens between each word favors positively for the search engines. ·Keyword density is important in ranking high on the search engines because if the keyword/key-phrase appears a high percentage of time within a page, the search engine sees this page as important and this will increase your ranking for that keyword/key-phrase. A recommend keyword density percentage is between 3-10%. You can easily find the keyword density of a web page by utilizing this tool: Live Keyword Analysis. An additional note: search engine crawlers also place additional weight on keywords/key-phrases that are hyper-linked, keywords/key-phrases that are in bold, and those that fall between the tags (IE: | ||||||||||||||||||||