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The design and shape of cordless power tools makes then fit into areas where corded power tools will not. In many cases, this leads to a sacrifice of turning strength from the motor. Dewalt power tools makes larger voltage cordless power tools to deliver more power for your job. Dewalt cordless power tools are the ones most often selected by professionals. Their dependability and ability to perform heavier work than most of the other lines of cordless tools is the reason for this. When doing repetitive work like hanging sheet rock, drill bits for driving the screws holding the sheet rock in place, tend to wear out and need replacement often. The quick-change heads of Dewalt power tools make this an easy task to accomplish with minimum slowing of the work being performed. Dewalt power tools offers a nice line of cordless screwdrivers and variable speed drills. The power ratings range from 7.2-volt motors up to 24-volt motors delivering the type of power you need. A variable speed drill is used to make a variety of different size holes from very tiny ones used to enable nails and screws to be driven without splitting the wood to large ones used for installing door knob assemblies. When using a variable speed drill, start your drilling slowly to allow the bit time enough to get firmly seated in the hole. This will lessen the chance of the bit jumping when higher speeds are applied which might cause you to drill something you did not want to have drilled. Dewalt power tools offer a full range of both corded and cordless tools. Their durability and easy ability to change accessories makes them highly desired for professionals. Dewalt power tools deliver in work conditions where other power tools fail. The only drawback I can see to this magnificent line of cordless tools is their weight. Having larger voltages to deliver more power means larger battery packs and larger motors as well. If you have to use one of these heavy cordless power tools all day, you will feel like you have done an intensive workout. Because this is a superior product, you can expect to pay a superior price for it as well. While you will see sales for the combo packs available in store ads, you may notice that these are the lighter weight tools. They will perform the work desired in most situation, but for the really heavy duty applications the heavy duty power tools will command a heavy duty price tag. Andrew Neitlich is the Senior Editor of The IT Accelerator, a newsletter that helps IT consultants and professionals attract more clients and projects. Subscribe at www.itprosuccess.com. 1477 Here is a thirteen-step business development plan for IT professionals and consultants. It will help you become the expert in your field and attract all the clients you need: 1. Identify your niche. Without a niche, it is impossible to aim your business development efforts effectively. You waste time and money chasing too many prospects. On the other hand, by choosing a niche, you can reach your prospects more efficiently, develop more complete solutions, and ultimately become an established expert much more easily. It may seem counterintuitive, but choosing a niche INCREASES the number of clients you attract, while REDUCING the number of prospects that you try to reach. There are two parts to a niche. First, identify the services you want to offer. Second, identify the clients you want to hire you. You can identify clients by their industry (e.g. banking), demography (e.g. executives, home computer users), geography (e.g. San Diego), or interests (e.g. travel). 2. Identify the compelling problem you solve. Prospects need a reason to call an IT professional to help them. No problem, no business. Develop a solid understanding of the problems your target market faces, what these problems cost, and your solution. 3. Identify your edge compared to the competition. In most cases, it is nearly impossible for prospects to tell one IT professionals from another. Find a way to differentiate your services by adding more value, being more efficient, offering more complete solutions, being consistent, taking risk away from the client or by providing additional support or guarantees. 4. Compile a mailing list that allows you to stay in touch and follow up. The list should include past clients, current clients, prospects, referral sources, and influential people that can get your name out there (e.g. editors). This database is the most valuable tool in your business development tool kit. 5. Develop a series of informational messages that you can offer to prospects and clients. A web developer might offer a report entitled, Seven secrets to designing a web site that will triple your revenue. A systems integrator might develop an audio CD called, The ten dirty secrets in the integration business that other firms don't want you to know. A networking pro might offer a piece entitled, Nine ways to prevent a system failure that dooms your business. Make sure that these pieces identify a compelling problem, offer a solution that works, and gives examples of how you have helped in these situations so that the prospect associates you with the solution. Longer pieces, filled with facts, are better. 6. Educate your audience with these informational messages, in any or all of the following ways: - Articles - Interviews - Written guides, papers, and manuals - E-mail newsletters - Your web site - Seminars - Speaking - CD audios 7. Continue to follow up with prospects by offering more education and information. Each time you do, you build more trust and credibility. Soon your marketplace will trust and know you well enough to consider you the expert in the field. 8. Be responsive when prospects and clients call. Make it hassle free for clients and prospects to reach you, and get right back to them. 9. When prospects meet with you live to get your advice, don't sell. Instead, ask about their situation, problems, goals, and what they want to achieve by meeting with you. Listen carefully, and check with the prospect to confirm that you understand their priorities. Offer your experience about the prospect's problems and, after you are sure you understand the prospect's situation clearly, suggest potential solutions. At this point, assuming the prospect is intrigued, you can talk about your background and how you have helped others with similar problems. Finally, let the prospect choose what they want to do next, without any pressure. 10. Deliver outstanding results when you are hired. 11. Get testimonials that you can include with your marketing materials from clients, influential people, and colleagues attesting to your expertise and capabilities. 12. Ask for referrals. 13. Keep in touch with clients so that they call you FIRST when they need help. Do this not by selling but by offering valuable support, information, and follow up. This simple plan will attract loyal clients to you, generate referrals, and establish your reputation as the expert in your niche. About the AuthorAndrew Neitlich is the Senior Editor of The IT Accelerator, a newsletter that helps IT consultants and professionals attract more clients and projects. Subscribe at www.itprosuccess.com. 2chttp://www.aaarticles.com/article.php?id=21468 | ||||||||||||||||||||
